The minivan, once the king of family haulers, has been steadily losing ground to the rise of the SUV. While minivans offer undeniable practicality, many buyers are drawn to the more rugged image and perceived versatility of SUVs, even if they rarely venture off the paved road. Toyota, a brand still committed to the minivan with its hybrid Sienna, is also making a strong play in the three-row SUV segment with the 2024 Grand Highlander Hybrid Max. This vehicle aims to be the “ultimate family vehicle,” blending space, power, and efficiency in a compelling package. But does it live up to the hype? Let’s dive into this grand contender.
2024 toyota grand highlander hybrid max review yeah it is that good
Decoding the Name: Grand Highlander Hybrid Max
The name itself is a mouthful, so let’s break it down. “Grand Highlander” signifies this is the larger, extended-wheelbase version of the popular Highlander, offering more space, particularly in the third row and cargo area. “Hybrid” indicates the presence of Toyota’s renowned hybrid powertrain, prioritizing fuel efficiency. The “Max” is where things get interesting. Unlike the standard Highlander Hybrid, the Hybrid Max adds a turbocharger to the hybrid system. This turbocharged hybrid setup delivers a significant power boost, resulting in 362 total system horsepower and a robust 400 lb-ft of torque. This combination sets it apart from the standard hybrid model and positions it as a performance-oriented hybrid SUV.
Performance and Fuel Efficiency: The Turbo Hybrid Advantage
The 2024 Grand Highlander Hybrid Max powertrain is truly a highlight. The 2.4-liter turbocharged four-cylinder engine paired with the hybrid system provides brisk acceleration and ample power for daily driving and highway cruising. The 362 horsepower output is not just on paper; it translates to a responsive and confident driving experience. Furthermore, the 400 lb-ft of torque provides substantial towing capability, rated at 5,000 pounds, a notable increase over the standard hybrid’s 3,500-pound capacity. Unlike many hybrids that utilize a CVT (Continuously Variable Transmission), the Hybrid Max employs a traditional six-speed automatic transmission. This conventional gearbox delivers smooth and predictable shifts, appealing to drivers who prefer a more familiar driving feel.
2024 toyota grand highlander hybrid max review yeah it is that good
Despite its impressive power figures, the Grand Highlander Hybrid Max maintains respectable fuel economy. EPA estimates are 26 mpg city, 27 mpg highway, and 27 mpg combined. Real-world testing seems to confirm these figures, with consistent fuel efficiency observed in various driving conditions. While the standard Highlander Hybrid achieves even better mileage (around 33 mpg combined), the Hybrid Max offers a compelling trade-off: enhanced performance without a drastic drop in fuel economy.
Price Point and Value: Is it Worth the Cost?
The price of the 2024 Toyota Grand Highlander Hybrid Max Platinum, as tested, comes in at around $61,705 in the US and $70,072 in Canada. This places it at the higher end of the three-row SUV segment. While the base price starts lower, opting for the Max Platinum trim brings a host of premium features, including heated and cooled front seats, heated middle-row seats, a large 12.3-inch touchscreen with wireless Apple CarPlay and Android Auto, and upscale interior materials.
2024 toyota grand highlander hybrid max review yeah it is that good
For comparison, a well-equipped standard Grand Highlander Hybrid (non-Max) can be had for around $46,000 with front-wheel drive or $48,000 with all-wheel drive. This positions the standard hybrid more competitively with the average new car price. The Hybrid Max, therefore, commands a premium for its enhanced performance and additional features. Whether it represents good value depends on individual priorities. If performance and a more luxurious experience are paramount, the Hybrid Max justifies its higher price. If fuel efficiency and value are the primary concerns, the standard hybrid remains a strong contender.
Interior Comfort and Practicality: Family-Friendly Features
Regardless of the trim, the Grand Highlander Hybrid excels as a comfortable and practical family vehicle. It offers ample space for six or seven passengers, with a genuinely usable third row, addressing a common complaint in many three-row SUVs. The ride quality is smooth and composed, making it well-suited for long road trips and daily commutes. The interior design is functional and user-friendly, with intuitive controls and a well-organized layout.
2024 toyota grand highlander hybrid max review yeah it is that good
Touchscreen Usability
The 12.3-inch touchscreen infotainment system is a welcome addition, offering crisp graphics and responsive touch inputs. Wireless Apple CarPlay and Android Auto integration further enhance connectivity. While the screen is large and easy to view, some drivers might find it slightly far reach, particularly for buttons located on the far right side of the display. However, this minor reach issue contributes to a comfortable viewing distance.
Interior Materials
The Hybrid Max Platinum trim features leather and UltraSuede seating surfaces. While the leather is of good quality, the UltraSuede inserts might be a concern for families with young children. UltraSuede, while aesthetically pleasing, can be more prone to staining than traditional leather or synthetic leather materials like Toyota’s SofTex, which is available on standard hybrid models. For ultimate durability and ease of cleaning, families might want to consider the standard hybrid models with SofTex or leather upholstery.
2024 toyota grand highlander hybrid max review yeah it is that good
Conclusion: A Strong Contender for Family SUV Supremacy
The 2024 Toyota Grand Highlander Hybrid Max is a compelling option in the three-row SUV segment. It successfully blends powerful performance with respectable fuel economy, thanks to its innovative turbocharged hybrid powertrain. It offers a spacious and comfortable interior, packed with family-friendly features. While the price, especially for the top-tier Platinum trim, is considerable, the Grand Highlander Hybrid Max delivers a premium experience that justifies its cost for buyers prioritizing performance and luxury in their family SUV. For those seeking a balance of power, space, and hybrid efficiency, the Grand Highlander Hybrid Max is definitely worth a close look and earns its place as a top contender in the competitive family SUV market.
