For decades, the Ford F-150 has reigned supreme as the best-selling vehicle in America. However, recent data for 2024 reveals a shift at the top. While the F-150 remains a dominant force in the truck segment, the title of best-selling vehicle in the United States, considering individual models, now belongs to the Toyota RAV4.
According to analytics from JATO Dynamics, the Toyota RAV4 achieved a remarkable 475,193 registrations in 2024, marking its best year ever. This impressive figure, part of the 16.09 million vehicles sold in the US (a 3% increase from the previous year), propelled the RAV4 past the Ford F-150, which recorded 460,915 registrations. The consistent popularity of the RAV4 is undeniable, maintaining sales around 400,000 units annually since 2017, even as the current generation approaches its model cycle end. The 9% year-over-year growth further solidified its position as a leader in the competitive automotive market.
2025 Toyota RAV4 PHEV in red, showcasing one of the best selling cars of 2024 in the US market
It’s important to note that the Ford sales figures cited by JATO Dynamics specifically refer to the F-150 model. Ford’s official sales reports combine all F-Series trucks, from the F-150 to the heavy-duty F-600. When considering the entire F-Series, Ford remains the best-selling nameplate with 765,649 sales. However, when comparing individual models to determine the Best Selling Cars 2024, the RAV4 emerges as the clear leader.
Following closely behind the top two, the Honda CR-V secured the third spot with 402,791 sales in 2024. The CR-V also experienced a significant surge in popularity, demonstrating the continued strength of the compact SUV segment in the best selling cars market.
Electric vehicles also made a strong showing in the top ranks. The Tesla Model Y, despite a slight 3% decrease in sales, remained the best-selling EV and fourth overall with 372,613 deliveries. Traditional sedans like the Toyota Camry maintained their appeal, achieving 309,875 sales and a 7% increase, while the smaller Toyota Corolla saw an impressive 22% jump to 283,098 sales. The Honda Civic and Nissan Rogue also featured in the top 10, highlighting the diverse preferences within the best selling cars category.
Ford F-150 Tremor 2024, a popular pickup truck but ranked second best selling vehicle in America in 2024 by modelRounding out the top ten best selling cars 2024 were the Chevrolet Silverado 1500 and GMC Sierra 1500 pickup trucks. While the Silverado 1500 experienced a slight dip in sales, the GMC Sierra 1500 saw an 11% increase, indicating the enduring popularity of full-size trucks in the American automotive landscape.
Top 10 Best-Selling Vehicles in the U.S. for 2024 (Data by JATO Dynamics):
| Rank | Vehicle | 2024 Full-Year Sales | Change from 2023 |
|---|---|---|---|
| 1 | Toyota RAV4 | 475,193 | +9% |
| 2 | Ford F-150 | 460,915 | -5% |
| 3 | Honda CR-V | 402,791 | +11% |
| 4 | Tesla Model Y | 372,613 | -3% |
| 5 | Chevrolet Silverado 1500 | 344,022 | -2% |
| 6 | Toyota Camry | 309,875 | +7% |
| 7 | Toyota Corolla | 283,098 | +22% |
| 8 | Nissan Rogue | 245,724 | -7% |
| 9 | Honda Civic | 242,005 | +21% |
| 10 | GMC Sierra 1500 | 216,248 | +11% |
The 2024 sales data highlights the Toyota RAV4’s success in capturing the top spot among best selling cars. It also underscores the continued demand for SUVs and the growing presence of electric vehicles in the market, while traditional trucks and sedans remain significant players in the overall automotive sales landscape.
