The 2013 Geneva Motor Show witnessed the European premieres of the 2014 Chrysler models, specifically focusing on the Jeep brand. Following a year of remarkable commercial success, Jeep showcased its constant evolution in design, technology, and performance with three key models: the new 2014 Grand Cherokee, the 2014 Jeep Compass, and the special-edition Jeep Wrangler Rubicon 10th Anniversary Edition. These reveals underscored Jeep’s commitment to innovation and solidified its position in the automotive market. 2012 marked a period of significant growth for Jeep, with European sales increasing by nearly 20% and a record-breaking 700,000 vehicles sold globally. This momentum was clearly on display at Geneva.
The Jeep exhibition area at Geneva was designed to highlight the dynamic duality of Jeep SUVs, showcasing their capabilities in both urban and off-road environments. A sandy off-road track and a modern city skyline provided the backdrop, effectively communicating the versatility inherent in every Jeep model.
The New 2014 Jeep Grand Cherokee: Setting New Standards for Luxury and Capability
The spotlight at the Jeep stand was firmly on the new 2014 Jeep Grand Cherokee, already recognized as the most awarded Large SUV ever. This iteration brought significant upgrades, most notably an eight-speed automatic transmission available across the entire engine range. This new transmission was engineered to enhance fuel efficiency, reduce emissions, improve acceleration, and ensure smoother gear transitions.
Alt text: 2014 Jeep Grand Cherokee Summit front view, highlighting new grille and headlight design, a top-tier Chrysler model SUV.
Each trim level of the 2014 Grand Cherokee received unique exterior and interior design enhancements. The exterior updates included new bi-xenon headlamps with LED daytime running lights (DRLs) as standard, redesigned wheels, and fresh interior/exterior color palettes. Inside, premium materials such as Natura Plus leather and high-quality wood were incorporated, along with a new three-spoke steering wheel, elevating the cabin’s luxury and feel.
Infotainment technology also saw advancements with the introduction of the UConnect system featuring an 8.4-inch touchscreen and a brand-new 7-inch TFT configurable display cluster for the driver.
Retaining its legendary Jeep capability, the 2014 Grand Cherokee offered two four-wheel-drive systems (Quadra-Trac II and Quadra-Drive II), the Jeep Quadra-Lift air suspension, and the Selec-Terrain traction management system. Safety was also a priority, with updated Forward Collision Warning with Crash Mitigation and the introduction of Selec-Speed Control.
The 2014 Jeep Grand Cherokee was slated for European market introduction in the third quarter of 2013, available in Laredo, Limited, Overland, and the new top-of-the-line Summit trim levels, offering a range of Chrysler Modellen within the Jeep lineup to suit diverse customer preferences.
European Debut of the 2014 Jeep Compass: Enhanced Performance and Urban Appeal
The 2014 Jeep Compass also made its European debut at Geneva, showcasing its updated design and performance enhancements. Equipped with a new six-speed PowerTech automatic transmission, the Compass aimed to deliver a more refined driving experience. The exterior received subtle updates, while the interior was redesigned for increased comfort and sophistication. The new transmission promised smoother shifting and improved driving dynamics, making it a compelling chrysler modellen option in the compact SUV segment.
Alt text: 2014 Jeep Compass Limited side view, showcasing new wheel design, a compact Chrysler model SUV for urban driving.
Safety upgrades for the 2014 Compass included standard front-seat-mounted side airbags and an available ParkView rear backup camera. Standard features like air conditioning, power mirrors, cruise control, and Electronic Stability Control were carried over, reinforcing the Compass’s value proposition.
The 2014 Jeep Compass was set to launch in Europe in the latter half of 2013, offered in Sport, Limited, and the new North trim levels, expanding the chrysler modellen choices within the Jeep compact SUV range.
Jeep Wrangler Rubicon 10th Anniversary Edition: Celebrating Off-Road Heritage
Celebrating a decade of off-road excellence, the Jeep Wrangler Rubicon 10th Anniversary Edition premiered at Geneva. This special edition model commemorated the Rubicon trim level, recognized as the most capable off-roader in the Wrangler lineup and a benchmark in its category. Available in both two-door Wrangler and four-door Wrangler Unlimited configurations, this model was a testament to Jeep’s enduring off-road legacy within the chrysler modellen portfolio.
Alt text: 2014 Jeep Wrangler Rubicon 10th Anniversary Edition front angle, featuring Power Dome hood and special edition wheels, an iconic Chrysler model off-roader.
The exterior of the Rubicon 10th Anniversary Edition featured unique styling cues, including a new dual-intake Power Dome hood and 17-inch Rubicon aluminum wheels in black with polished faces and red Jeep Wrangler logos. The interior boasted exclusive Red leather seats with the Rubicon 10th Anniversary logo embroidered, along with red stitching accents throughout the cabin.
The Jeep Wrangler Rubicon 10th Anniversary Edition was scheduled for European introduction in the third quarter of 2013, further solidifying the Wrangler’s iconic status among chrysler modellen known for off-road capability.
Jeep Stand Highlights and Brand Versatility
The Jeep stand at Geneva itself was designed to emphasize the brand’s versatility and technological advancements. It featured distinct areas highlighting the new technology of the 2014 Grand Cherokee and the legendary off-road prowess of the Wrangler. Interactive leaflets and augmented reality experiences were available, showcasing the innovative features of the new Grand Cherokee.
Jeep’s presence at the 2013 Geneva Motor Show underscored its global brand strength and its commitment to producing vehicles that blend capability, craftsmanship, and versatility. With a comprehensive lineup catering to diverse needs and preferences, Jeep, as a key part of the chrysler modellen family, continued to invite drivers to embrace extraordinary journeys with confidence.
