The Toyota 4Runner has carved a unique niche in the SUV market, renowned for its robust build, exceptional off-road prowess, and enduring reliability. This mid-size SUV from Toyota has consistently attracted a loyal following, not just among adventure seekers but also families seeking a dependable and versatile vehicle. Understanding the sales performance of the Toyota 4Runner provides valuable insights into its market position and enduring appeal.
Toyota 4Runner Sales Performance in the U.S. Market
The United States represents a significant market for the Toyota 4Runner, where its blend of off-road capability and everyday practicality resonates strongly with consumers. Analyzing the sales data reveals the consistent demand for this iconic SUV.
U.S Monthly Sales
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2023 | 10,500 | 9,800 | 12,200 | 11,500 | 13,000 | 12,500 | 11,800 | 12,300 | 10,900 | 11,700 | 10,200 | 9,500 |
| 2024 | 11,200 | 10,500 | 12,800 | 12,000 |
U.S Annual Sales
| Year | Sales Units |
|---|---|
| 2019 | 131,883 |
| 2020 | 129,052 |
| 2021 | 137,304 |
| 2022 | 121,041 |
| 2023 | 136,000 (Est.) |
U.S Annual Growth
| Year | Growth Rate |
|---|---|
| 2020 | -2.15% |
| 2021 | 6.39% |
| 2022 | -11.84% |
| 2023 | 12.36% (Est.) |
The sales data indicates a generally positive trend for Toyota 4runner Sales in the U.S. market, with fluctuations year-over-year but overall strong numbers, reflecting its sustained popularity.
Toyota 4Runner Canada Sales Data & Charts
Canada, with its diverse terrains and outdoor-loving population, also represents a key market for the Toyota 4Runner. Its reputation for durability and capability makes it a sought-after SUV in the Canadian automotive landscape.
Canada Annual Sales
| Year | Sales Units |
|---|---|
| 2019 | 14,500 |
| 2020 | 13,800 |
| 2021 | 15,200 |
| 2022 | 14,000 |
| 2023 | 15,500 (Est.) |
Canada Annual Growth
| Year | Growth Rate |
|---|---|
| 2020 | -4.83% |
| 2021 | 10.14% |
| 2022 | -7.89% |
| 2023 | 10.71% (Est.) |
Similar to the U.S., Toyota 4Runner sales in Canada demonstrate consistent performance, highlighting its appeal to Canadian drivers seeking a reliable and adventure-ready SUV.
Toyota 4Runner Generations and Market Impact
The Toyota 4Runner’s enduring sales success can be attributed to its continuous evolution across generations while staying true to its core values of ruggedness and dependability.
1st to 5th Generations (1984–2022)
From its inception as a modified Toyota Hilux pickup to the refined fifth generation, the 4Runner has consistently adapted to market demands while retaining its body-on-frame construction and off-road focus. Each generation brought improvements in comfort, technology, and performance, contributing to its sustained sales momentum.
6th Generation (2022-Present)
The latest generation continues this legacy, offering a modern take on the 4Runner formula. While detailed sales figures for the 6th generation are still developing, initial market reception suggests continued strong interest in this model, further solidifying Toyota 4Runner sales in the competitive SUV segment.
In conclusion, Toyota 4Runner sales data reflects the enduring popularity and market strength of this mid-size SUV. Its consistent sales performance in both the U.S. and Canada underscores its reputation as a reliable, capable, and highly desirable vehicle for a wide range of drivers.
